Meet the Owner of the Roberto Santiago Manaira Mall: Roberto Santiago

Roberto Santiago, now 58 years old, was born and raised in Joao Pessoa. He enrolled in the Pio-X-Marist College where he studied finance and later advanced his education at the University of Joao Pessoa where he graduated with a Bachelor’s degree in Business Administration.

Upon school completion, he got a job at a small Café in Santa Rosa. Although the firm was not very prominent, this job is considered the foundation of his great entrepreneur culture. Here he learned the importance of saving and the value of money. After working for a while and saving a little cash, he decided to begin his venture with the knowledge and skills that he had acquired.

Santiago, therefore, began his cartonnage company. At first, the company only manufactured and supplied cartons to other corporations and carton cardboard. However, the firm later expanded to a home décor company. Santiago must have had a good grasp of business because his first venture was a great success.

His passion, however, lied in real estate. This is why in 1987, he finally decided to follow his dream and bought a piece of land to build the Roberto Santiago Manaira Mall. He must have had a great strategy because it only took him two years to launch the mall.

The Roberto Santiago Manaira Mall has been embraced by the people of Joao Pessoa. They can now do all their shopping under one roof which saves time and reduces the stress of moving from one building to another in search of products.

The Roberto Santiago Manaira Mall has also revived the entertainment sector of the people of Joao Pessoa. They can now access all the recreational facilities that they need. When designing the mall, all the age groups were considered. Many family outings are now held in the mall.

Roberto Santiago Manaira Mall has a total of 280 premises. There are numerous food courts, which are updated continuously to ensure the needs of all customers are covered. Some families have even made it their culture to go for food tasting in the mall.

Then there is the Domus Hall. Launched in 2009, it changed the entertainment sector of the Brazil people at large. The hall is well aerated and is soundproof. It also has a unique sound range and a lighting system. The Domus hall can accommodate 14000 audiences; 4000 sitting and 10000 standing. The hall is divided into two: the upper stall that has private cabins and the lower part that is used for public ceremonies. The Domus Hall has given the Brazil residents, the privilege of enjoying performances of celebrities from all over the world, who would have otherwise not visited Brazil.

 

THE ROLE OF ADAM MILSTEIN AS A PHILANTHROPIST AND BUSINESSMAN

You may have heard of the name Adam Milstein from news about philanthropy or even charitable doings of the world. Adam is regarded as one of the most popular philanthropist in the United States. Other than being a philanthropist, Adam is also a successful investor who has huge interests in real estate. He is also a known entrepreneur and businessperson who has had a very successful career in his life. Adam was born in Israel, Hafai as the firstborn of his family. At that time, his mother was a homemaker while his father was working as a real estate developer. After migrating into Israel individually, Adam’s parents met and got married in the year 1950 and their first child naming him Adam Milstein.

Adam Milstein was persuaded to join the Israel defence forces in 1971. He was under mandatory duty in the army where he served during the Yom Kippur war of 1973. Under the supervision of Ariel Sharon Adam fought on the Egypt front during the war. Mr Adam Milstein got to experience and actually was a part of the crossing of the Suez Canal. After his services at the Army, Adam enrolled in Technon where he pursued his education and was able to acquire a degree in business and economics in 1978. Adam was helpful towards his family’s business of real estate and construction. He joined his father towards working improving this business to a higher level.

Mr Adam married his wife, Gila Elgrably, in 1974. The marriage happened in his hometown, Haifa. After marriage, Adam and his family got an opportunity to move to the United States. Living in the United States, Adam acquired a master’s in business and administration from the University of Southern California in 1983. After pursuing his education, Adam started off by working in the real estate industry as a sales agent. The birth of a charitable foundation, the Adam and Gila Milstein Family Foundation, came about when Adam and his wife joined arms to work together. The main purpose of creating this foundation was to offer charitable as well as philanthropic services to other organizations that share similar aims. By doing this, Adam together with his wife prospected to strengthen the United States, the Jewish people and the State of Israel.