NGP VAN: Influencing Campaign Process through Incredible Tools

NGP VAN is a political technology provider for both Democratic & Progressive organizations as well as campaigns. It is based in Washington, DC. One of the leading tool that they are using is the Digital 8 that is leading in political fundraising and compliance. Through the Digital 8 tool, more money is raised. Digital 8 is well ground up and built for emails, online, and any social tools with fantastic features. One of the provision in Digital 8 is the targeted email platform. The benefits behind this is discussed in the article. There is good deliverable rates from a team of experts that helps in the campaign with no additional costs to incur. They ensure that messages will reach your supporters at good rates. Secondly, there is a design for automated email series that helps in ushering in the subscribers and followers into the campaign. At the same time, donors can get to re-engage the passive subscribers occasionally. At the same time, there is the provision of easy sign up by supporter, volunteers, or donors to your campaign by one-click actions. Also, it is possible to personalize the emails which mean you can send different content to various email recipients depending with the merge fields, fundraising amounts, and the relationship with a particular supporter for your campaigns. This features is called dynamic ask string & conditional content developing. The fifth benefit is the ActBlue tracker that allows you to access conversations and donation statistics from your ActBlue page to your email dashboard automatically. This is possible with the new tracker feature called the ActBlue. Finally, to improve and raise your impact in clicking the send button, there is the multivariate testing which is easy to use and will enable you to test a maximum of ten tests for effective and maximum control measure.

To effect your campaign and have a great time with your supporters and donors, NGP VAN provides you with the most appropriate tools for campaigning and organizing that will not disappoint you. It allows the candidates to have an easy time to pull together finances for the campaign purposes towards their winning journey for their posts. NGP VAN more so provides the best access for voter information and any access you are in need of as a candidate. It is easy to start and enjoy from the extensive services offered by NGP VAN campaign tools.

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